About this Project

Client

A Fresh Sip (New York, USA)

Scope

Visual Identity, AI Imagery integration & vending machine design

Payal & Aishwarya (founders of A Fresh Sip) came to us with the inquiry to pivot the direction where A Fresh Sip was going to accommodate the growth surge they have been experiencing. 

As a non-alcoholic beverages e-commerce platform (including community) they were looking for that ‘whimsical and maximal’ approach for their branding. Straightforward but playful which reflects how they are. With the new launch they are taking over the North American market one drop at the time, alcohol free obviously.

Project description

Green awning with "A Fresh Sip" text and eye design
A green invoice marked "A Fresh Sip" in a basket, showing account details and a street address for Avery Davis.
Close-up of brown glass bottles with white caps in a green crate, featuring one bottle with a green label that reads 'A Fresh Sip' in bold white letters.
A person holding a cocktail menu titled "So Fresh So Clean" at a table. The menu features drinks like "Faux-Jito Fizz," described as a twist on the classic mojito. There are wine glasses and a glass of white wine nearby on the table.
Graffiti-covered urban wall with posters reading 'A Fresh Sip,' featuring eye graphics and text about reopening.
A cocktail glass on a table with green and white coasters that say "A Fresh Sip" and "New Romantics Baby."
Abstract space scene with floating green gemstones and asteroids.
Stylish person with platinum blonde hair wearing green sunglasses and a sparkling outfit, standing under a crystal chandelier in an opulent setting with blue drapery.